Long Tail Concept

From MIKE2 Methodology

This is a Concept Article which is used to describe a key Information Management concept. The purpose of this article is to provide a general definition of this concept.

The Long Tail is a reference to tapping into the “unlimited supply” of the internet (as a provider or consumer). Long Tail business models are typically a key part of the strategy of companies that take advantage of Web 2.0 / Enterprise 2.0 techniques and technologies.

Additional Information on this Subject from Wikipedia

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